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Brit’s Workshop and Studio

Where the work lives

Sell it where teachers already shop. Then upsell the rest.

The posters are the shop window. TPT gets the classroom sale. Etsy gets the parent and the physical pack. Social gets the next one.

Teachers Pay Teachers

The home base. Teachers already shop here with a card on file. Your alphabet posters, flash cards, and monthly packs belong in this aisle first.

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  • Thumbnail is the product. Make the first square look like the classroom wall they want.
  • One hero listing (the A–Z poster) plus a bundle. Bundles are where TPT money actually lives.
  • Preview pages that show the full A and B so buyers trust the rest of the alphabet.
  • Seasonal covers in August, January, and April — same files, new shop window.

Etsy

Parents, homeschoolers, and gift buyers. Same art, a different aisle — and a place to upsell physical things TPT cannot ship.

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  • Digital printable of the poster set as the door-opener.
  • Upsell the printed & laminated classroom set, sticker sheets, and flash-card decks.
  • Custom name posters and custom alphabets (a child’s name, a classroom theme) at a premium.
  • List the same files in a ‘classroom decor’ listing and a ‘homeschool morning basket’ listing. Two doors, one product.

Your own shop + The Club

TPT and Etsy rent you an audience. A membership keeps the audience. One themed drop a month is a product and a relationship.

  • Freebie on Pinterest/IG → email list → Club.
  • Archive access is the reason people stay after month three.
  • Physical add-ons (printed posters, sticker packs) as Club upgrades.

The Etsy upsell

One download. Four ways to pay you again.

Digital poster set

The $6–12 door. Instant download, full A–Z PDF.

Printed & laminated

You print once, they hang for years. Higher ticket.

Stickers & flash cards

Same art, smaller format. Easy add-to-cart.

Custom alphabet

Their class name, their kid, their theme. Premium.

Social that actually sells

Pretty is the pin. Useful is the purchase.

Pinterest

The search engine for teachers. Pin the poster, pin the close-up of letter A, pin the classroom wall. This is where quiet traffic compounds.

Instagram

Reels of a hallway going up, a close-up of the print, a 10-second ‘A is for Apple’ flip. Pretty gets the save. Useful gets the shop click.

TikTok

Teacher-side and mom-side. Same 12 seconds: before / after a bulletin board, then a link in bio.

Facebook groups

Be the person who answers ‘anyone have a healthy foods alphabet?’ with a real preview — not a dump of links. Groups punish spam and reward usefulness.

Email

A free 4-letter sample (A–D) in exchange for an address. Then a monthly note when the new world drops.

Also worth a listing